about us
Executive Summary
Pure Bliss Yoga Studio Inc. is located at 23 Bannockburn avenue Toronto Ontario, and operates within the fitness and recreational sports industry. The studio specializes in providing authentic and accessible yoga instruction and wellness services, tailored to the needs of both local and international clients. By utilizing both in-person and online platforms, Pure Bliss Yoga Studio aims to make holistic wellness practices available to a diverse audience, including clients from around the world
The company was established on July 2, 2024, with an initial investment of CAD 100,000, which is readily available in the applicant’s bank account. This investment is allocated for setting up the physical studio, developing the business website for online classes, and covering operational expenses. Additionally, the studio will hire two employees in its first year to support operations and client engagement, contributing to local job creation and economic development.
Ms. Maryam Kariminiay Hamedani, the Director of Recreation (NOC code 50012) 1 and 100% owner of Pure Bliss Yoga Studio Inc., brings over 15 years of experience in yoga instruction, wellness coaching, and culturally rooted Eastern practices. With certifications from renowned yoga institutions and international credentials including RYT200, Reiki Levels 1 & 2, and Kriya Yoga, she is equipped to provide high-quality services that set her apart in the wellness market. Her leadership will be instrumental in guiding the studio’s initial phase and establishing it as a unique provider in the industry.
About Maryam Kariminiay Hamedani
Maryam Kariminiay Hamedani is the founder, 100% owner, and Director of Recreation of Pure Bliss Yoga Studio Inc., located in North York, Ontario. With over 15 years of experience in the field of yoga, wellness, and holistic practices, Maryam has established herself as a knowledgeable and dedicated wellness professional. Her educational background includes a Bachelor’s degree in Persian Literature and a Master’s degree in Linguistics, along with numerous certifications in yoga and wellness practices.
Professional Experience
Yoga Coach at Kanoon Yoga, Tehran (2010 – 2020)
Maryam began her career at one of the oldest and most respected yoga centers in Tehran, Kanoon Yoga, where she worked as a yoga coach for a decade. During her time there, she led numerous classes, workshops, and training sessions, building a solid reputation for her deep knowledge of yoga practices and philosophy.
Online Yoga Instructor (Post-2020)
Maryam transitioned her services to an online format following the COVID-19 pandemic, offering virtual classes, workshops, and personalized coaching sessions. This shift allowed her to reach a broader global audience and gain significant experience in remote teaching and online course management. Additionally, she developed and delivered YACEP (Yoga Alliance Continuing Education Provider) courses, focusing on upgrading practitioners and supporting those with Yoga Alliance certification.
Specialized Skill Development
Over the years, Maryam has gained expertise in various yoga styles and wellness techniques, including Vinyasa Flow, Hatha Flow, Yin Yoga, Pranayama (breathing techniques), Meditation, and Yoga Philosophy. Her skill set also includes designing and delivering specialized courses tailored to specific demographics, such as Yoga for Elders and Yoga for Kids.
Certifications
Certified Yoga Instructor
Certified Yoga Instructor
Completed RYTS200 training with Yoga Alliance, providing her with a foundation in comprehensive yoga instruction
Reiki Master (First and Second Degree)
Reiki Master (First and Second Degree)
Enabling her to incorporate energy healing practices into her wellness sessions
Kriya Yoga
Advanced Yoga Training:
Advanced Yoga Training:
Including various Training Courses (TTC) from reputable institutions in India.
Yoga Coaching Certification
50-Hour Yin Yoga Training Certificate
OUR GOALS
Maryam’s objective is to establish Pure Bliss Yoga Studio as a reputable wellness provider within Canada, with a focus on serving local clients in North York and expanding her online client base. Over the designated period, the studio aims to build a loyal client base, create job opportunities, and contribute to the cultural diversity of the Canadian wellness industry. However, the business is intended to operate for a limited duration, after which Maryam will implement an exit strategy.
OUR MISSION
Pure Bliss Yoga Studio Inc. is dedicated to empowering individuals through accessible, holistic wellness practices that transcend geographical and cultural barriers. By harnessing the power of both in-person and online platforms, we aim to make yoga, meditation, and other wellness practices available to a diverse global audience. Our mission is not only to promote physical health but to foster mental well-being and spiritual growth, providing a sanctuary for individuals seeking balance, peace, and personal development.
OUR Vision
Pure Bliss Yoga Studio Inc. envisions a world where wellness is within reach for all, regardless of nationality, gender, or social restrictions. As an organization founded by an Iranian woman, we are acutely aware of the unique challenges faced by individuals in Iran, particularly women, who encounter societal limitations, internet censorship, and sanctions that restrict access to global financial systems. Establishing our seasonal operations in Canada will allow us to overcome these barriers, enabling us to:
Expand Accessibility: Provide unrestricted access to wellness practices for Iranian clients and the global community, ensuring they can participate freely and securely in our programs without the limitations imposed by internet restrictions or regional regulations.
Ensure Financial Connectivity: Facilitate seamless financial transactions for our international clientele, overcoming the restrictions placed by sanctions that prevent financial interactions from within Iran. This will allow us to grow a financially stable and sustainable business that can serve clients from around the world.
Promote Inclusivity and Empowerment: Create a safe and supportive environment that promotes inclusivity, particularly for women who may face barriers to participation in wellness programs in their home country. Our vision includes developing a community that fosters personal growth, wellness, and empowerment, welcoming people from all walks of life.